Under Armour
Spring/Summer ‘25
HEATGEAR® BASELAYER
Spring/Summer ‘25
Design
Travis Young Elena Howland
Andrew Pierce
Art Direction
Nathan GrundhauserSarah Seamonson
Jen Matic
—Led digital design execution through thoughtful image selection, precision cropping, and layout placement across UA.com and digital channels—ensuring brand consistency, visual impact, and cohesive storytelling throughout.

Tight Is Powerful
The original performance baselayer for the heat. Sleek, sweat-wicking, and compressive so you stay cool, dry, and light.

























